Building & Recruiting
Grow your own agency. Find, recruit, and develop agents into top producers — and earn while they earn.
Why Build a Team?
Override Income
Earn a percentage of every policy your downline writes — income that works while you sleep.
Advance Your Contract
Promoting to agency owner unlocks higher contract levels and bonus programs.
Earn Trips & Incentives
SFG hosts annual convention trips and contests for top-producing agencies.
The Recruiting Process
Identify Prospects
Look for motivated, coachable people. Sales backgrounds, service industries, or those seeking a career change.
Have the Conversation
Ask about their goals. Share your story — what the opportunity gave you, not just what the product is.
Present the Opportunity
Walk through the business model: leads, commissions, flexibility, and advancement.
Get Licensed Together
Help them navigate pre-licensing. Ask your upline about current licensing cost support.
Field Train & Support
The first 90 days define a new agent's career. Ride-alongs, weekly calls, consistent check-ins build producers.